Content Writer
The agency article, written in-house.
What it replaces
The agency at 3,000-6,000 kr an article, or the copywriter on a monthly retainer.
One specialist in your AI team — see the three team shapes →
The job
Long-form marketing writing from material you hand it: articles, the customer newsletter, case studies, press releases, landing copy and advertisement variants. It writes DOCUMENTS. Short posts and the publishing queue stay with the Social Media Manager; anything landing on the site stays with the Website Manager.
What it does
- Drafts articles and blog pieces from material you supply
- Writes the monthly customer newsletter from your own month
- Turns a recording or a transcript into an article and posts
- Rewrites one piece into a newsletter, posts and a sales email
- Drafts case studies, press releases and advertisement variants
- Proofreads, shortens and tidies copy you already wrote
What you get
- A month of articles drafted from your own material
- The newsletter, written from what actually happened
- One piece rewritten into every format you need
- Copy tidied and shortened without changing what it says
How far it goes on its own
Drafts only. Nothing is published by it, and every fact in a draft is yours to check before it goes out.
Where it is weak
- It only writes from material you hand it. It does not research a subject, and any fact you did not give it, it supplies in fluent Danish and you cannot tell.
- Past roughly a thousand words it starts restating paragraphs it has already written.
- Every customer quote must trace to something the customer actually wrote or said. Left alone it writes a plausible one, in their voice.
- It will write "the best in Denmark" unasked. Danish marketing law says you must be able to prove that, and it cannot know whether you can.
- Its Danish is good, not native. Headlines and taglines need a native reader before they go live.
What leaves your building
- Nothing while it writes. Where you publish is wherever you already publish.
Works with
- Your own material and past writing
- Newsletter tool
- Wherever you publish
Register
Nothing is on sale yet. Register for Content Writer and you are told the day it opens — at €240 instead of €390, locked for as long as you stay subscribed. No card, no date promised. What people register for is what gets built first.